Interactive Labels & Event Materials / Use Case 16

Interactive Event Lanyards

Make every attendee badge a gateway to the event.

This example is about the problem behind the use case: Attendees need schedules, venue details, sponsor information, and ways to connect, but printed programs and scattered links can make it difficult to find what matters.

Conceptual use case: an example application, not a published customer case study.

The Opportunity

Attendees need schedules, venue details, sponsor information, and ways to connect, but printed programs and scattered links can make it difficult to find what matters.

The Experience

A code on the lanyard opens a branded welcome and mobile event hub with updated agendas, venue maps, sponsor content, and optional networking tools. Organizers can refresh information during the event.

What Customers Can Do

  • Schedules, maps, and event updates
  • Sponsor offers and exhibitor details
  • Digital networking and meeting tools

What the Brand Can Learn

  • Lanyard scans and popular content
  • Sponsor and exhibitor engagement
  • Interest in sessions and networking

Potential Value

Easier event navigation, more visible sponsors, and measurable attendee engagement.